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Vital Signs

Perspectives on the Health of American Campaigning
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It was the best of elections; it was the worst of elections. The 2004 presidential contest mobilized a record number of voters, with 121 million Americans showing up at the polls. But in many eyes, the 2004 race also plumbed new depths. It was the most expensive presidential election in history, with a price tag of $2.2 billion. It was also marked by unprecedented negativity.
David A. Dulio is assistant professor of political science at Oakland University. He is the author of For Better or Worse: How Political Consultants Are Changing Elections in the United States (Suny Press, 2004). Candice J. Nelson is academic director of the Campaign Management Institute and associate professor of government at American University. James A. Thurber is director of the Center for Congressional and Presidential Studies and professor of government at American University.
"By carefully presenting survey results, they cut through some of the anecodotal clutter about political campaigns. Recommended." -R. M. Flanagan, CUNY College of Staten Island, CHOICE
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