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Going Global

How Europe Helps Small Firms Export
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Willian Nothdurft explores how European countries help their small and medium-sized firms successfully export their products and provides practical, policy-orietned guidance for those responsible or providing export assistance in tough economic times.
William E. Nothdurft, a policy consultant, is also the author of SchoolWorks: Reinventing Public Schools to Create the Workforce of the Future (1990).
"With state budgets getting tighter and international competition getting tougher, it is time for economic development officials to think strategically about trade development. Going Global is a no-nonsense blueprint for creating high-yield trade programs." --David Osborne, Author of Reinventing Government "At last, clear thinking about how to unleash the export potential of America's small and mid-sized businesses-our best hope for staying globally competitive in the 90s and beyond. -" --E. Martin Duggan, Small Business Exporters Association "The best survey yet of what works --and why --in export promotion and development." --Leslie Stroh, Publisher of The Explorer "This book should be required reading for state and federal policymakers and officials concerned about economic competition --as well as for businessmen concerned about surviving in a fiercely competitive global economy." --Dan Pilcher, National Conference of State Legislatures
"With state budgets getting tighter and international competition getting tougher, it is time for economic development officials to think strategically about trade development. Going Global is a no-nonsense blueprint for creating high-yield trade programs." -David Osborne, Author of Reinventing Government |"At last, clear thinking about how to unleash the export potential of America's small and mid-sized businesses-our best hope for staying globally competitive in the 90s and beyond. -" -E. Martin Duggan, Small Business Exporters Association |"The best survey yet of what works -and why -in export promotion and development." -Leslie Stroh, Publisher of The Explorer |"This book should be required reading for state and federal policymakers and officials concerned about economic competition -as well as for businessmen concerned about surviving in a fiercely competitive global economy." -Dan Pilcher, National Conference of State Legislatures
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