The authorised biography of Jim Bull, New Zealand’s agribusiness leader who became the leading potato grower in Australasia. Starting from scratch, his commitment to hard work and innovative research led to him adding value to his agricultural product by introducing flash freeze technology. He subsequently provided frozen potato chips to every McDonald’s store throughout New Zealand. His personal achievements in agriculture extended far beyond potatoes into beef, fat lambs and dairying, but alongside this he worked tirelessly in the community. Jim was awarded a Doctor of Science (Honoris Causa) for his extraordinary vision, leadership and outstanding contribution to both farming and the horse racing industry. A story of strength, tenacity and courage, the book is peppered with personal anecdotes and family photographs, plus contributions from many who admired him. Jim Bull has left an indelible mark on his country and will be remembered as one of the most innovative and successful agribusiness leaders of his generation.
Erin grew up in the eastern suburbs of Sydney, the second eldest of seven children. She studied Communication at UTS, and wrote instruction manuals, advertising copy and personality profiles after graduation. She still works as Practice Manager alongside her husband in his accounting business and writes in her spare time.
While her three sons were young, Erin worked in Childbirth Education, also studying homeopathy and then information technology. In 1995, an opportunity to teach communication and computer skills at TAFE led to a ten year position at Southern Cross University where she was on the cutting edge of technological changes, enjoying the challenge of keeping pace with the rapidly changing software. Erin also produced occupational health and safety manuals for various businesses and wrote tender documents for a variety of clients.
1. True life rags-to-riches stories
2. Life story of one of Australias largest business man.
3. Leadership by inspirational innovation.