This eminently relevant and thoroughly entertaining book reminds us that understanding more about health care helps us understand the larger world around us. With technological advances and information sharing so prevalent, health care should be more transparent and easier to access than ever before. So why does it seem like everything about it-from pricing, drug development, and the emergence of new diseases to the intricacies of biologic and precision medicine therapies-is becoming more complex, not less? Rohit Khanna's Misunderstanding Health examines some of today's most revealing health care trends while imploring us to look at these issues with alacrity, humor, and vigilance. Over the course of eighteen short, engaging chapters, Khanna explains * how unexamined beliefs can endanger patients, drive cost, and increase bureaucracy * the "Dr. Google" effect on the ways that we seek (or eschew) care * why our health care costs more than in any other country * the unintended consequences of using rating sites like Yelp * what we can learn about health care from hurricanes * how social media influencers impact health care * how artificial intelligence can improve health care * why health screening programs are so complicated * what the industry is doing to combat health care fraud * what the big deal about legalizing medical cannabis is * how to think about behavioral "nudges" designed to improve health * why understanding how data are collected is critical to understanding what it can tell us * and much more Each provocative and easy-to-read chapter covers a familiar aspect of health care in a clear and succinct way. Offering inquisitive readers a warts-and-all view of American health care, Misunderstanding Health is the book that you'll want to read if you know enough to be frustrated by the system but want a deeper dive into its challenges and opportunities.
Rohit Khanna (TORONTO, ON) is the founder and president of Catalytic Health. He earned his MBA from Queen's School of Business, his MSc from the London School of Economics and Political Science, and his MPH from the Harvard School of Public Health.
Introduction Chapter 1. All the King's Men Chapter 2. Heads I Win, Tails You Lose Chapter 3. The UnHappiness Project Chapter 4: Customer Satisfaction Chapter 5. I Still Haven't Found What I'm Looking For Chapter 6. The Rating Game Chapter 7. The Mother of All Nudges Chapter 8. Your Health Is about More Than Just Your Health Chapter 9. Needle in a Haystack Chapter 10. Ghost in the Machine Chapter 11. The Eye of the Storm Chapter 12. Homesick Chapter 13. Reefer Madness Chapter 14. Customer Appreciation Chapter 15. Under the Influence Chapter 16. Data Dump Chapter 17. Catch Me If You Can Chapter 18. Let Freedom Ring Conclusion Acknowledgments Notes Index
This eminently relevant and thoroughly entertaining book reminds us that understanding more about health care helps us understand the larger world around us.
