Race, Gender and Image Restoration Theory: How Digital Media Change the Landscape explores themes that are relevant to the socio-political landscape of twenty-first-century America, including race and gender representation, social media and traditional media framing, and image restoration management. This book provides a comprehensive discussion of Critical Race Theory (CRT) and Image Restoration Theory (IRT) to establish a baseline for a conversation on celebrity image restoration tactics used on social media platforms such as Twitter and Facebook as well as traditional media platforms. Case studies offer a broad overview of politics, sports and entertainment image management and restoration. Recommended for scholars interested in public relations, crisis management, Image Repair Theory (IRT), and representations of race and gender in mass media.
Acknowledgements Part 1: Overview of Theories Introduction Chapter 1: Image Repair Theory: General Terminology Chapter 2: Critical Race Theory and Image Repair Studies Chapter 3: Image Repair Theory and the Web Part 2: Outbursts and Offensive Language Chapter 4: Hate Speech & Crisis Management: A Case Study of Donald Sterling's Use of Racist Rhetoric Chapter 5: Free Speech vs. Hate Speech: An Image Restoration Case Study of Justin Bieber's use of the N-Word Chapter 6: What Happens on Twitter stays on Twitter: Black Twitter, "#NiggerNavy" and the Image Repair Tactics of Yahoo Finance Chapter 7: Fighting Words: An Image Restoration Study of Hulk Hogan's Use of the N-word Part 3: Sexual Assault, Domestic Violence, and IRT Chapter 8: The Fall of America's Favorite Dad: Bill Cosby's Image Repair Tactics Chapter 9: The Aftermath of #MeToo: Harvey Weinstein's Image Repair Tactics and Pinterest Representations Part 4: Gender, Race, and IRT Chapter 10: Passing for Black: An Analysis of Rachel Dolezal's Image Repair Strategies Chapter 11: Spanning the Decades: An Analysis of Monica Lewinsky's Image Restoration Strategies During a 2015 TED Talks Appearance Part 5: Politics and IRT Chapter 12: Taming of the Shrew and Rock Star: Media Framing of Senators Hillary Clinton and Barack Obama during the 2007-08 Presidential Primaries Chapter 13: Image Repair and Online Media Framing of Hillary Clinton During the 2016 Presidential Race Chapter 14: Conclusions and Future Directions in Image Restoration Theory Appendixes References About the Authors
