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Implicit Measures of Attitudes

ISBN-13: 9781593854027
Publisher: GUILFORD PUBLICATIONS
Imprint: THE GUILFORD PRESS
Edited by Bernd Wittenbrink, Edited by Norbert Schwarz
Price: AUD $120.00
Stock: 0 in stock
Availability: This book is temporarily out of stock, order will be despatched as soon as fresh stock is received.
Local release date: 10/03/2007
Format: Hardback (229.00mm X 152.00mm) 294 pages Weight: 636g
Categories: Social, group or collective psychology [JMH]

Description
Table of Contents
Google Preview: Increasingly used in social and behavioral science research, implicit measures aim to assess attitudes that respondents may not be willing to report directly, or of which they may not even be aware. This timely book brings together leading investigators to review currently available procedures and offer practical recommendations for their implementation and interpretation. The theoretical bases of the various approaches are explored and their respective strengths and limitations are critically examined. The volume also discusses current controversies facing the field and highlights promising avenues for future research.; Wittenbrink, Schwarz, Introduction. Part I: Procedures and Their Implementation. Wittenbrink, Measuring Attitudes through Priming. Lane, Banaji, Nosek, Greenwald, Understanding and Using the Implicit Association Test: IV: What We Know (So Far) about the Method. Vargas, Sekaquaptewa, von Hippel, Armed Only with Paper and Pencil: "Low-Tech" Measures of Implicit Attitudes. Ito, Cacioppo, Attitudes as Mental and Neural States of Readiness: Using Physiological Measures to Study Implicit Attitudes. Olsson, Phelps, Understanding Social Evaluations: What We Can (and Cannot) Learn from Neuroimaging. Part II: Critical Perspectives. De Houwer, Moors, How to Define and Examine the Implicitness of Implicit Measures. Wentura, Rothermund, Paradigms We Live By: A Plea for More Basic Research on the Implicit Association Test. Ferguson, Bargh, Beyond the Attitude Object: Implicit Attitudes Spring from Object-Centered Contexts. Smith, Conrey, Mental Representations Are States, Not Things: Implications for Implicit and Explicit Measurement. Gawronski, Bodenhausen, What Do We Know about Implicit Attitude Measures and What Do We Have to Learn?; Google Preview content

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