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Negotiate, Influence, Persuade (Updated Edition)

How to Persuade Others to Do What You'd Like Them to Do
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Life is one negotiation after another, at home, at work, with family, with customers. Understanding the principles of negotiation, influence and persuasion will help readers get the best deal every time—whether they are buying or selling. While plenty of books teach sales and negotiation techniques, this one explains the fundamentals and the psychology behind why these techniques work and how to use them most effectively. It’s more than just a book about negotiation. It’s about persuasion and influence, and more importantly, how to wield those two important traits to meet your goals. * Learn how to negotiate successfully in a stressed world and in the Covid 'new normal'. * Master negotiating and new sales techniques online in the age of Zoom. * The Why’s of negotiation—understand the patterns and psychology to successfully get the best deal every time. * Fear tactics—why the old sales techniques don’t work anymore. * The secrets to sales success today and the new tactics you need to know. * Why leadership in sales and negotiation is now more important than ever. Negotiate, Influence, Persuade will change how readers do business, how they interact with family and friends, and give them a greater understanding of why people behave, and are motivated to act, the way they do.
Michael Yardney is a best-selling author, but hes no theorist. He bought his first property over 40 years ago, when he was in his early 20s, without a deposit and not understanding the rules of the game. He then went on to build a multi-million dollar property portfolio in his spare time. He is a regular commentator on television and commercial radio, and has a regular column in Yahoo Finance, Your Investment Property Magazine and Smart Company. Michael’s Property Update blog has been voted the world’s #1 real estate website for 2017, 2018 and 2019, and his podcast regularly ranks in Australia’s top business podcasts. Michael has probably educated more successful property investors than anyone else in Australia and has once again been voted Australia’s leading property educator and mentor.
* Updated for 2022 including how to negotiate in the Covid ‘new normal’ environment. * The latest book from bestselling author and Founder and CEO of Metropole Property Strategists includes: * Learn how to negotiate successfully in a stressed world. * Master negotiating and new sales techniques online in the age of Zoom. * Negotiating 24/7—the tactics you need to know to be successful at home and work. * The Why’s of negotiation—understand the patterns and psychology to successfully get the best deal every time. * Fear tactics—why the old sales techniques don’t work anymore. * The secrets to sales success today and the new tactics you need to know. * Why leadership in sales and negotiation is now more important than ever. * Learn how to get other people to want to do what you want them to do because your ability to interact, communicate, negotiate, influence and persuade. While plenty of books teach sales and negotiation techniques, this one explains the fundamentals and the psychology behind why these techniques work and how to use them most effectively. * A must-read book for business people, sales people and professionals who want to learn how to persuade others to do what they’d like them to do. An essential read for all consumers so they don’t get taken advantage of by professional negotiators. Success in life depends on your ability to influence others, Michael Yardney’s latest book is a valuable self help tool written in his usual engaging style. Publicity: * Corresponding webinars, promotion on the author’s website (www.PropertyUpdate.com.au), through his daily newsletter (2.7 million unique readers in 2021), on his social media (50K+ Twitter followers) and The Michael Yardney podcast. * Features and interviews in Money Magazine and Yahoo Finance. * Radio interviews including ABC Radio National, 3AW and 2GB.
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