Journals of the First Fleet
- The journals of the first fleet are the first written accounts of the grand naval adventure that culminated in the creation of the Australian state. Written by Arthur Philip, Admiral of the first fleet, and Watkin Tench, Captain-lieutenant, the journals chronicle the details of the voyage to the landing at Botany Bay in 1788, the first meetings with Aboriginal people, along with the early life of the settlement at Port Jackson.
- Admiral Arthur Phillip (11 October 1738 – 31 August 1814) was a Royal Navy officer and the first Governor of New South Wales who founded the British penal colony that later became the city of Sydney, Australia. Lieutenant General Watkin Tench (6 October 1758 – 7 May 1833) was a marine officer who is best known for publishing books describing his experiences in the First Fleet, which established the first settlement in Australia in 1788.
- * Modern high quality hardback collection of classic Australian texts.
* Texts that form the foundation of the country’s literary canon and retrace Australia’s early history (including cover illustration by australian artists).
* Themes central to current Australian artistic and identity debate ranging from mateship to migration and First Nations people.
* Market apetite for australian works and prevalence of australiana products, bought as gifts to send abroad.
* Google Ad words campaign, paid social media campaigns (Facebook & Instagram), literary blogs and influencers.
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