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Warne Worn: The Baggy Green that Rallied Australia

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Warne Worn tells the story of how the Baggy Green cap – cricket’s enduring symbol of the Australian spirit – became a rallying point for the country’s response to the devastating ‘Black Summer’ bushfires of 2019/20. 

Amidst an international wave of solidarity and generosity, Australian cricket great Shane Warne’s treasured Baggy Green raised over one million dollars at auction. The tale behind its donation is revealed in Warne Worn, along with reflections on the leg-spinner’s decorated and eventful Test career in images and anecdotes. The book then traces the cap’s nation-wide fundraising tour en route to its permanent home at the Bradman Museum in Bowral. 

There, Warne’s cap No. 350 sits amongst the Baggy Greens of 21 other men and women who have represented Australia at the highest level – including Sir Donald Bradman, Mark Taylor and Belinda Clark. Warne Worn presents the evolution of the cap through the generations, and recognises the careers of the players who have shared their Baggy Greens for our enjoyment.

Mike Coward, a renowned Sydney-based freelance journalist, commentator and author, is recognised as an international authority on cricket and its history. 

Coward has written about international cricket for various publications in Australia, India and England for over 40 years. He was formerly the chief cricket writer for The Sydney Morning Herald and The Advertiser (Adelaide), a senior sports writer with The Age (Melbourne), and was cricket columnist for The Australian for 20 years. 

Coward has authored 14 books on cricket, including Cricket Beyond the Bazaar (1990), Caribbean Odyssey: Australia and Cricket in the West Indies (1991), The Chappell Years (2002), The Bradman Museum’s World of Cricket (2015), and Cricket’s Forgotten Pioneer: The Frank Tarrant Story (2020).

* Unpacks how the Baggy Green came to be such a revered and valued symbol of national identity, and then a rallying point for Australia in a time of crisis
* Casts a different light on the unique character that is Shane Warne – his relationship with the iconic Baggy Green cap, and his importance as an Australian sporting legend
* Captures Australia between two significant moments in time for the country – bookended by the devastating bushfires and COVID-19 – and reflects on collective spirit and resilience
* At under $30, the books is great value for money and we see it as a popular stocking-filler and family gift item
* An initiative of the Bradman Foundation & Museum
* Proceeds go to the Bradman Foundation & Museum to support aligned causes relating to bushfire relief
* A coordinated press release campaign to all relevant media outlets in conjunction with the Bradman Foundation & Museum
* Likely support from Cricket Australia to promote the book to their 6 million + social media followers, with images and extracts to entice consumers in the cricket marketplace
* Plans for book signings by the author
* Copies will be made available to sports media outlets for reviews and possible feature articles, and also to be used as prizes in cricket promotions throughout the summer

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