Applause-Cheering, Laughter, and Booing during Debates in the Trump Era
The Audience Decides argues that the political parties, aided and abetted by mass media, have abdicated one of their most important responsibilities: that of providing and vetting the best leadership options available. The search for followers, ratings, and attention has led to the structure of presidential debates, especially during the primary ......
Social isolation across generations is epidemic. But there's still time to end divisive generational stereotypes and reclaim the social connections that unite all of us. This book explores how we got here and how we might change course and foster lasting, rewarding relationships across among generations-from Boomers to Millennials.
Democracy is venerated in US political culture, in part because it is our democracy. As a result, we assume that the government and institutions of the United States represent the true and right form of democracy, needed by all. This volume challenges this commonplace belief by putting US politics in the context of the Americas more broadly. ......
This book illustrates how community and connection have changed over time and how they are currently thriving in the online world. Brooke Dunbar-Treadwell offers support and examples from research, society, and pop culture to address how online spaces can bring us a sense of community if we choose connection.
Health and Inequality in Standup Comedy is a fascinating study that interviews comedians to uncover the truth about stigma resistance. With compelling evidence, the book argues that it's not comedians' ability to be funny that determines their success, but rather the level of prejudice in society.
Harnessing the Power of Conversational AI to Drive Customer Engagement
Voice Marketing is filled with real-world examples and behind-the-scenes stories, grounded in research-based theory and clear-eyed practice on how to use conversational AI. The ideas are immediately implementable, so marketers can get the most out of voice right from the start.
Proven Strategies for Inspiring Unity and Effecting Change
Positive Communication for Leaders provides a practical model of positive communication that can be can immediately inspire unity and influence change in organizations. Drawing on decades of research in the fields of communication and leadership and combined experience consulting and training leaders across many professions, Julien C. Mirivel and ......
This comprehensive introduction to the creative processes and strategies for effective IMC covers marketing plans; branding/positioning; creative briefs; and copywriting, design, and other considerations for major media formats. The fourth edition includes new case studies and increased discussion of digital and social media opportunities.
This book provides a theoretical framework and case study to explore how media systems take on the form and coloration given to them by culture and in tandem with the affecting socio-political and economic systems, which are also defined by society's values, beliefs, and attitudes and even more so by those of its elites.
