Using a case study approach, Celebrities in American Elections contends that celebrities have the talent, fame, and resources to succeed in electoral politics. These factors account for the electoral victories of Ronald Reagan, Clint Eastwood, Fred Grandy, Sonny Bono, Jesse Ventura, Arnold Schwarzenegger, Al Franken, and Donald Trump. However, the ......
How the Politics of COVID-19 Played into American Elections
In 2020, COVID-19 became a global pandemic devastating physical and mental health, social wellbeing, and the economic status of millions globally. Unforgettable images of death and the deep wounds inflicted on the livelihoods of employees and business owners were broadcast daily in the media; in contrast, less visible was the political fallout ......
In Trumpism, Bigotry, and the Threat to American Democracy, Larry N. Gerston examines the near-lethal combination of American bigotry and the ability of Donald Trump to take advantage of this scourge to satisfy his own political objective. The result is an individual who won election to the American presidency by adroitly pitting members of ......
With updates from the 2020 presidential election and a greater focus on social media use, the tenth edition of this text provides a realistic understanding of the strategic and tactical communication choices made during campaigns. It features a new art and graphics program and a new chapter on campaigning for local offices.
With updates from the 2020 presidential election and a greater focus on social media use, the tenth edition of this text provides a realistic understanding of the strategic and tactical communication choices made during campaigns. It features a new art and graphics program and a new chapter on campaigning for local offices.
What are the most cost-effective ways to increase voter turnout? Whether the ambition is to win elections, promote civic engagement, or bolster the legitimacy of democratic institutions, this question is of enormous significance to those who run and study campaigns. Since the original edition appeared in 2004 Get Out the Vote has become the ......
What are the most cost-effective ways to increase voter turnout? Whether the ambition is to win elections, promote civic engagement, or bolster the legitimacy of democratic institutions, this question is of enormous significance to those who run and study campaigns. Since the original edition appeared in 2004 Get Out the Vote has become the ......
Through a Q&A format designed to grab readers' attention, this thoroughly revised Sixth Edition gives voters everything they need to know about election polls. Traugott and Lavrakas cover the latest polling technologies and data collection methods, how polls are used in campaigns and by the media, and most importantly-why it all matters.
Through a Q&A format designed to grab readers' attention, this thoroughly revised Sixth Edition gives voters everything they need to know about election polls. Traugott and Lavrakas cover the latest polling technologies and data collection methods, how polls are used in campaigns and by the media, and most importantly-why it all matters.
