The Secrets to Building a Consultative Selling Approach
Now in an expanded second edition to include new technologies, and incorporating post-pandemic developments, this is the first book to focus solely on developing the readers' personal wine selling skills-for producers, distributors, and direct to the consumer. It comprehensively provides a practical approach to developing exceptional wine-selling ......
The Secrets to Building a Consultative Selling Approach
Now in an expanded second edition to include new technologies, and incorporating post-pandemic developments, this is the first book to focus solely on developing the readers' personal wine selling skills-for producers, distributors, and direct to the consumer. It comprehensively provides a practical approach to developing exceptional wine-selling ......
This book features the viticultural techniques of many countries; they are far enough off the radar to delight anyone who loves originality and hates standardization. The book covers eight topics: Climates, Terroirs, Grape varieties, Work in the vineyard, Winemaking, Colour, Ageing, Packaging.
Why is Prosecco so popular? In the United States, Prosecco is now a household word. Throughout the world, Prosecco bottles sell at twice the rate of Champagnes, even during a pandemic. Although the comparison with Champagne, the great sparkling wine of northern France often erroneously used as synonym of sparkling wine, is a common one, it is ......
Home Production of Honey Wine From Your First Batch to Award-winning Fru
Mead (honey wine) is the new buzz among beverage hobbyists as more and more consumers start to make their own. This up-to-date title tells the novice how to begin and the experienced brewer or winemaker how to succeed in this newest of the beverage arts.
Aylward and Ashton say Australia has 10 great wineries—“beacons in a bleak landscape”. They wanted to write “Twelve Apostles”, but only ten came up to standard.
Oblivious to the “wine glut”, these ten battle to keep pace with demand. Each wine tells a story, creates memorable connections between producer and consumers. Worldwide, they’re ranked ......
Unlike most books on wine nowadays, Tales from the Wine Floor is geared toward true beginners-those who enjoy wine but lack the most basic understanding of it. This book offers an easy-to-digest crash course on wine and ready-reference written by a Sommelier. The author explains the intricacies of wine to the average Joe (or Joanne) in a way that ......
