Rick Burton is the David Falk Distinguished Professor of Sport Management at Syracuse University and the author of numerous books including Business the NHL Way: Lessons from the Fastest Game on Ice (written with Norm O'Reilly).He has also written for the New York Times, Wall Street Journal and SI.com. He lives in Skaneateles, New York. Norm O'Reilly is Dean of the Graduate School of Business at the University of Maine and a Professor of Sport Management & Marketing in the Maine Business School. He has authored or co-authored 16 books. He is a regular columnist for Sports Business Journal and Sportico. He lives in Cape Elizabeth, Maine.
