Mascot Nation

"An exciting project that promises to impact understandings of Native American mascots in powerful ways. Mascot Nation provides fresh perspectives on the use of American Indian imagery in sport. Rather than restate existing arguments in the ongoing controversy, Billings and Black weave together established understandings and new empirical research to clarify not simply what mascots mean but also how they matter in sport and society. Of particular note, they craft a well-rounded and fully grounded account by engaging with people and perspectives from all sides of the controversy. Mascot Nation will become essential reading for anyone interested in understanding the study and struggle over Native American mascots. It will soon come to be seen as an exemplar for the study of sport communications."--C. Richard King, author of Redskins: Insult and Brand