Foreword, by Jim MooreAcknowledgmentsPart I: Administration1. Introduction2. Financial Principles3. Management and Human Resources4. Safety, Risk Management, and PrivacyPart II: President Services5. Concierge and Reception6. Resident Relations and Health7. Transportation8. Activities and Enrichment9. Food and Beverage Service10. Dining Services11. Housekeeping12. Laundry13. Maintenance and Capital ImprovementsPart III: Marketing and Sales14. Marketing15. Sales16. Coordinating the Move17. Managing Turnoever: Operating and Marketing Stabilized CommunitiesPart IV: Other18. Personal Care19. Caring for People with Memory Impairment20. Architectural Design ConsiderationsAppendixesA. Fifty Questions Frequently Asked by Residents and FamiliesB. The Development ProcessC. Operations AuditD. Financing OptionsE. Critical-Path Tasks for PreopeningIndex