Foreword - Charles Bazerman PART ONE: HISTORY, THEORY AND RESEARCH Overviews The Social Perspective and Professional Communication - Charlotte Thralls and Nancy Roundy Blyler Diversity and Directions in Research Rhetoric Unbound - Bruce Herzberg Discourse, Community and Knowledge Interpretations Ideology and the Map - Ben F Barton and Marthalee S Barton Toward a Postmodern Visual Design Practice Formalism, Social Construction and the Problem of Interpretive Authority - Thomas Kent Generic Constraints and Expressive Motives - Joseph J Comprone Rhetorical Perspectives on Textual Dialogues You Are What You Cite - Carol Berkenkotter and Thomas N Huckin Novelty and Intertextuality in a Biologist's Experimental Article The Role of Law, Policy and Ethics in Corporate Composing - James E Porter Toward a Practical Ethics for Professional Writing Conflict in Collaborative Decision-Making - Rebecca E Burnett Validity and Reliability as Social Constructions - Janice M Lauer and Patricia Sullivan PART TWO: PEDAGOGY AND PRACTICE Overviews Collaboration and Conversation in Learning Communities - Jone Rymer The Discipline and the Classroom Postmodern Practice - Richard C Freed Perspectives and Prospects Interpretations Gender Studies - Mary M Lay Implications for the Professional Communication Classroom The Group Writing Task - Meg Morgan A Schema for Collaborative Assignment Making Viewing Functional Pictures in Context - Charles Kostelnick