Introduction Considering Men and the Media - Steve Craig PART ONE: PAST STUDY ON MEN AND THE MEDIA Masculinity as Fact - Fred J Fejes A Review of Empirical Mass Communication Research on Masculinity Masculinity as Signs - Diana Saco Poststructuralist Feminist Approaches to the Study of Gender PART TWO: CASE STUDIES OF MEDIA AND MASCULINITIES Metal Men and Glamour Boys - Stan Denski and David Sholle Gender Performance in Heavy Metal Superman/Superboys/Supermen - Norma Pecora The Comic Book Hero as Socializing Agent Beer Commercials - Lance Strate A Manual on Masculinity PART THREE: REPRESENTATIONS OF MEN'S RELATIONSHIPS Buddies and Pals - Lynn C Spangler A History of Male Friendships on Prime Time Television From `Good Times' to `The Cosby Show' - Venise T Berry Perceptions of Changing Televised Images Among Black Fathers and Sons Masculinity and Machismo in Hollywood's War Films - Ralph R Donald PART FOUR: MEN, MEDIA AND THE GENDER ORDER When Men Put on Appearances - Diane Barthel Advertising and the Social Construction of Masculinity Men and the News Media - David Croteau and William Hoynes The Male Presence and Its Effect Images of Men in Sport Media - Don Sabo and Sue Curry Jansen The Social Reproduction of Gender Order PART FIVE: READING MEDIATED MASCULINITY Redesigning Men - Robert Hanke Hegemonic Masculinity in Transition Gaze Out of Bounds - Clay Steinman Men Watching Men on Television The Transatlantic Gaze - Jeff Hearn and Antonio Melechi Masculinities, Youth and the American Imaginary