Demographic Vistas

David Marc is Adjunct Professor, Annenberg School for Communication, University of Southern California, and Visiting Professor, School of Theater, Film and Television, University of California, Los Angeles.

Preface to the 1984 Edition Foreword to the Revised Edition By Horace Newcomb Introduction to the Revised Edition 1. Beginning to Begin Again 2. The Situation Comedy of Paul Henning: Modernity and the American Folk Myth in The Beverly Hillbillies 3. The Comedy of Public Safety 4. Gleason's Push 5. Self-Reflexive at Last 6. What Was Broadcasting? Appendix: Broadcast Network Prime Time Viewing Suggestions, 1984-96 Notes Bibliography Glossary Main Index Index of Television Series Index of Films Made for Theatrical Release

"Quite simply, a tour de force-a wonderful synthesis of history and criticism."-Daniel Czitrom, author of Media and the American Mind From reviews of the first edition- "Demographic Vistas analyzes television in the tradition of a Gilbert Seldes or Michael Arlen. Exhibiting fluency in television history, theories of culture, and American literature, the book offers a thoughtful, idiosyncratic interpretation of television's life so far in American culture."-Critical Studies in Mass Communication "Marc does a good job of drawing links between the American literary tradition and television themes, which illustrate that television texts are not isolated from the critical mainstream of American creative efforts... These links illustrate that television texts offer themselves to much the same analytical forms as any other literary endeavor."-Southern Speech Communication Journal