John C. Barnes is an associate professor of sports administration at the University of New Mexico. He formerly served as the head athletic trainer at Chaffey College and as an athletic trainer with the California Angels and the Montreal Expos organizations. For almost two decades he has worked in sports-management education, focusing his research on various issues in college athletics.
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Description
Acknowledgments Introduction Chapter One. Ivory Towers: A Business Model Chapter Two. An Unstable Marriage: Academics in College Athletics Chapter Three. Students, Athletes, and Student Athletes Chapter Four. The Athlete, Not the Enterprise Chapter Five. The Doomsday Machine Chapter Six. Television Creates a Monster: NCAA's 1% Chapter Seven. Some Are More Equal Afterword References Index
[This book] not only covers historical issues and precedents in the crazy world of commercialized college sports in America, but it also includes a focus on the current and relevant issues of intercollegiate athletics literally as they are happening. . . . This book eloquently covers the issues outside the fields and courts that will shape intercollegiate athletics far into the future and shows how different it may one day look."--B. David Ridpath, author of Tainted Glory: Marshall University, the NCAA, and One Man's Fight for Justice

