Social Entrepreneurship and Innovation

Carole Carlson is the Director of the MBA program and Senior Lecturer at the Heller School for Social Policy and Management at Brandeis University, a U.S. News and World Report top 10-ranked social policy school. There, she teaches courses in Social Entrepreneurship and Global Social Entrepreneurship in the MBA program, a course on Business Plans and Pitches in the Our Generation Speaks incubator, and an executive education course on Health Care Entrepreneurship. Prior to teaching at Brandeis she was a Principal at the Parthenon Group (now Parthenon E&Y) where she advised senior leaders of Fortune 500 and high-growth middle market companies and leading nonprofits to help them create effective strategies and steer operational improvements. She has led the design and delivery of numerous innovative entrepreneur-oriented programs and has authored or co-authored of dozens of case studies, mainly on entrepreneurship and social ventures. She has mentored over 50 entrepreneurial ventures, and continues to mentor young entrepreneurs. She holds advanced degrees from Harvard Business School, where she was a Baker Scholar, and the Massachusetts Institute of Technology.

Chapter 1: Social Entrepreneurship and Leadership Chapter 2: Innovation and Idea Generation Chapter 3: Shaping Social Venture Opportunities Chapter 4: Building Social Impact Teams and Ecosystem Chapter 5: Creating Alignment and Measuring Impact Chapter 6: Legal Structures and Financial Plans for Social Ventures Chapter 7: Scaling and Expansion Chapter 8: Entrepreneurial Operations and Marketing Chapter 9: Business Plans and Pitches for Social Ventures Chapter 10: Social Entrepreneurship in a Global Context

A thorough introductory handbook to what social entrepreneurship is and what it takes to run a social venture. -- Jason Brennan * Draft Chapter Review * A solid primer on social entrepreneurship and the first comprehensive text that I have found. -- Caroline E.W. Glackin * Draft Chapter Review * This text takes a fresh approach to social entrepreneurship, focusing on the theoretical applications. -- Timothy F. Burke * Draft Chapter Review * [Social Entrepreneurship] is complete. Other texts have a very biased smathering of topics which reflect the building of the subject area as an academic course. The textbook shows evidence of consolidation of the subject area and that the area as a whole is settling into social entrepreneurship as a theory. -- Tammi C. Redd * Draft Chapter Review * [Social Entrepreneurship] is a student-focused text that will be easy to read and easy to teach. [The text] provides a great introduction and overview to build upon in class and to have other readings complement for your undergrads. -- Adela Z. Ghadimi * Draft Chapter Review * A social entrepreneurship textbook that is theory rich. -- Sarah Kimakwa * Draft Chapter Review * The book does a nice job with team building and ecosystem, and has some interesting class exercises. -- Steve Rundle * Draft Chapter Review * [The text] is well organized and structured with good cases. -- Marcus D. Harris * Draft Chapter Review * [Social Entrepreneurship] is simple to read, hands-on-activity oriented, good balance of theoretical content & cases. -- Angeline Nariswari * Draft Chapter Review * Easy to read, full of real-life stories and examples, with great application exercises and cases - all in one place! -- Inessa Korovyakovskaya * Draft Chapter Review * A decent primer on social entrepreneurship with lots of examples and cases. -- Justin Gandy * Draft Chapter Review * This book serves as a beginner level guide to social entrepreneurship likely best used in an undergraduate course. It is clearly written and straight forward and appears to hit all the basics. It also provides strong student exercises. -- Janelle Kerlin * Draft Chapter Review * This is an extremely useful textbook that presents information in a logical and well formatted way, which is conducive to learning. Each chapter includes a glossary of terms to help reinforce student understanding and draw attention to the most important concepts, a profile of a successful social entrepreneur, and a mini case study. There are also very helpful questions that will guide deeper consideration of the topics presented and application of knowledge gained. The book is very user friendly. -- Veronica Gutierrez * Draft Chapter Review * This is a very good overview of social entrepreneurship that guides students through consideration of what these are, how they are established, how they operation (or can operate), and how to assess their impact. The book provides a lot of insightful and engaging cases and examples. In addition there are a number of useful exercises to provide experiential learning for students in developing skills to support each aspect of social venturing. -- Tom J. Sanders * Draft Chapter Review * This is a great book for introduction to social entrepreneurship. -- Justin Peart * Draft Chapter Review *