Theorizing Communication

Introduction - Heidi L. Muller and Robert T. Craig Unit I. Historical and Cultural Sources of Communication Theory Introduction to Unit I 1. Metaphors Concerning Speech in Homer - Rob Wiseman 2. The Spiritualist Tradition - John Durham Peters 3. The Invention of Communication - Armand Mattelart 4. A Cultural Approach to Communication - James W. Carey Projects for Theorizing the Historical and Cultural Sources of Communication Theory Unit II. Metatheory: Communication Theory as a Field Introduction to Unit II 5. Communication Theory as a Field - Robert T. Craig Projects for Metatheorizing Unit III. The Rhetorical Tradition Introduction to Unit III 6. Gorgias - Plato 7. Rhetoric - Aristotle 8. A Rhetoric of Motives - Kenneth Burke 9. Beyond Persuasion: A Proposal for an Invitational Rhetoric - Sonja K. Foss and Cindy L. Griffin Projects for Rhetorical Theorizing Unit IV. The Semiotic Tradition Introduction to Unit IV 10. The Abuse of Words - John Locke 11. What Is a Sign? - Charles Sanders Peirce 12. The Object of Linguistics - Ferdinand de Saussure 13. The Photographic Message - Roland Barthes 14. Communication With Aliens - John Durham Peters Projects for Semiotic Theorizing Unit V. The Phenomenological Tradition Introduction to Unit V 15. The Problem of Experiencing Someone Else - Edmund Husserl 16. Dialogue - Martin Buber 17. The Hermeneutical Experience - Hans-Georg Gadamer 18. Deconstructing Communication - Briankle G. Chang Projects for Phenomenological Theorizing Unit VI. The Cybernetic Tradition Introduction to Unit VI 19. Cybernetics in History - Norbert Wiener 20. Some Tentative Axioms of Communication - Paul Watzlawick, Janet Helmick Beavin, and Don D. Jackson 21. The Limited Capacity Model of Mediated Message Processing - Annie Lang 22. What Is Communication? - Niklas Luhmann Projects for Cybernetic Theorizing Unit VII. The Sociopsychological Tradition Introduction to Unit VII 23. Social Communication - Carl Hovland 24. Some Explorations in Initial Interaction and Beyond - Charles R. Berger and Richard J. Calabrese 25. Social Cognitive Theory of Mass Communication - Albert Bandura 26. The Small Group Should Be the Fundamental Unit of Communication Research - Marshall Scott Poole Projects for Sociopsychological Theorizing Unit VIII. The Sociocultural Tradition Introduction to Unit VIII 27. The Social Foundations and Functions of Thought and Communication - George Herbert Mead 28. The Mode of Information and Postmodernity - Mark Poster 29. Communication as the Modality of Structuration - James R. Taylor, Carole Groleau, Lorna Heaton, and Elizabeth Van Every 30. Good to Talk? - Deborah Cameron Projects for Sociocultural Theorizing Unit IX. The Critical Tradition Introduction to Unit IX 31. The German Ideology - Karl Marx and Frederick Engels 32. The Culture Industry: Enlightenment as Mass Deception - Max Horkheimer and Theodor W. Adorno 33. Truth and Society: The Discursive Redemption of Factual Claims to Validity - Juergen Habermas 34. Systematically Distorted Communication and Discursive Closure - Stanley A. Deetz 35. Paris Iis Always More Than Paris - Sue Curry Jansen Projects for Critical Theorizing Concluding Reflections - Robert T. Craig and Heidi L. Muller Index

"The editors' questions invite readers to connect to the theoretical arguments and assumptions within and across units and move toward connecting communication theory with lived experiences. The connection of communication to lived experiences and the ability of these experiences to inform communication theory are at the heart of Craig and Muller's text." -- David R. Novak