The Culture of Design 3/e

Guy Julier is Senior Lecturer in design at Leeds Metropolitan University.

Chapter 1: Design Culture Design culture as an object of study Beyond Visual Culture: Design Culture as an academic discipline Models for studying Design Culture Design Culture beyond discipline? Chapter 2: Design and Production The rise of design Freelance, in-house and consultancy design The establishment of design consultancy The 1980s design consultancy boom Neo-fordist design Post-fordist design Towards a brand ethos Speeding up design and production Design within disorganized capitalism The new economy Chapter 3: Designers and Design Discourse Definitions of design The word 'design' in history The professional status of design Designers as 'Cultural Intermediaries' Historicity and modernism in design discourse Second modernity versus design management Service design Design Thinking Chapter 4: The Consumption of Design The culture of consumption Design and consumer culture Passive or sovereign consumers? De-alienation and designing Commodities and the aesthetic illusion Systems of provision Circuits of culture Designers and the circuit of culture Writing about things Consumption and practice Anomalous objects Chapter 5: High Design Design classics Mediating production Consuming postmodern high design: Veblen and Bourdieu Historicity Modern designers/modern consumers Designers, risk and reflexivity Critical design Design art Chapter 6: Consumer Goods Images Surfaces Doing the Dyson Product semantics Mood boards Lifestyles and design ethnography Back to the workshop Product semantics and flexible manufacture Designing global products Product designers and their clients Products and brand image Product use The iPod: consumption, practice and contingency Chapter 7: Branded Places Evaluating place: beyond architectural criticism The Barcelona paradigm Cultural economies, regeneration and gentrification Museums and postindustrial place-making Beyond nation-states: cities and regions The branding of city-regions and nations Problematizing the branding of place Chapter 8: Branded Leisure From Fordist to disorganized leisure Time-squeeze and packaged leisure The Disney paradigm Post-tourists Naked and nowhere at Center Parcs Televisuality and designing leisure experiences Dedifferentiation/distinction Chapter 9: On-screen Interactivity Computers and graphic design Technological development and consumer growth Professional practices Critical reflection Authorship Readership Consuming interactivity Cybernetic loss Liberation and regulation: the bigger picture Bytes and brands Chapter 10: Communications, Management and Participation Internal brand building The end of advertising Brand and communications consultancy Employees as consumers Aesthetic labour Designing for creativity Social participation and design activism Chapter 11: Networks and Mobile Technologies iPhones and smartphones Cyborgs Closed and open networks Cultural relativism and technological change The competition of monopolies Scipts and metadata Agencement Assemblage Articulation Boundary objects and spaces Chapter 12: Studying Design Culture A design culture turn Writing design culture Scope Closed and open conceptions of design Reflexivity and historicity Mediation Density Dynamics Materiality Concluding remarks

This is a thoughtful update on previous editions; Julier takes time to pick up on 'sticky' issues and explain them in detail without sounding pedantic or over-bearing. This new edition will be a welcome addition to contemporary design culture and of use to designers and students alike. -- Dr Juliette MacDonald Just as the domains of design studies and practice are in a constant state of evolution, this Third Edition of The Culture of Design has evolved to present a comprehensive discussion of contemporary design as a socio-technical cultural phenomenon in theory and practice. -- Professor Laurene Vaughan Few books have had the success of producing a new scholarly field in the way of Guy Julier's The Culture of Design. This book has proved to be the cornerstone in the curriculum of courses and new educations in Design Culture Studies. -- Professor Anders V. Munch The Culture of Design remains the only historically situated yet comprehensively contemporary account of how design as a creative industry materializes values into everyday lifestyles. Julier's capacity to extend his framework to cover the large and diverse changes design has undergone - in relation to digital economies and the rise of design thinking and social design - since the last edition, attest to his analyses' validity and power. -- Cameron Tonkinwise The third edition of The Culture of Design has again improved upon earlier versions. It has valuable new parts on economy that improve it and open new possibilities for research. Prof. Julier has also managed to keep the valuable features of his book. I believe there will be a global market for the book, and I find it still a valuable contribution to design education as well as research. -- Ilpo Koskinen