Chronology / Introduction: A Clash of Civilizations or a Clash of Representations? / Part I: Identity Politics / 1. Reversing Rhetorical Foundations / 2. From Prose to Policy: A Discourse of Dualism / 3. Foreign Enemies, Domestic Threats, and the Media / Part II: Religion, Language and Society / 4. The Misappropriation of Arabic Words / 5. The Soft Prejudice of "Western" Expectations / Part III: A Clash of Representations / 6. The New "ism" Enemy: Islamism / 7. The Illogical Search for "Moderate Muslims" / 8. Understanding "the West" as an Ideological Enemy / Conclusion / Glossary / Bibliography / Index