J. Ian Norris is a professor of marketing and psychology at Berea College. He holds a Ph.D. in social psychology from Texas Tech University, as well as an M.B.A. from Murray State University. Dr. Norris's research interests are in consumer behavior with emphasis on consumer values and well-being, financial decision-making, and sustainable consumption. Nancy Sowers is a professor of finance at Berea College. She holds a Ph.D. and M.A. in economics from Claremont Graduate University and a Charter from the Chartered Financial Analyst Institute. Dr. Sowers's research interests include financial literacy, corporate governance, and stock market volatility.