In his latest work Professor Alper explores how his innovative concept of narcissistic giving that is, the dysfunctional art in which one gives without actually giving---manifests itself all too often in the social transactions and interactions that compose everyay existence. This sense of grandiosely promising a world of happiness and satisfaction while giving so very little makes narcissistic giving not only an apt description for a pervasive, implicit philosophy of our culture but elevates it to a dynamic theory of dysfunctional psychic energy.